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Blockchain Browser Brave Files Adtech Complaints Against Google

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Blockchain Browser Brave Files Adtech Complaints Against Google

Blockchain Browser Brave Files Adtech Complaints Against Google

Yes, it has been reported that the blockchain-based browser, Brave, has filed a complaint against Google’s adtech business practices with the European Union’s antitrust regulators.

Brave alleges that Google’s adtech business practices violate Europe’s General Data Protection Regulation (GDPR) and ePrivacy Directive. The complaint specifically focuses on Google’s use of personal data in their advertising auctions, which Brave claims is done without adequate user consent or transparency. Brave also claims that Google has a dominant market position in online advertising, which makes it difficult for competitors to enter the market.

Brave is not the first company to file a complaint against Google’s adtech practices. In 2019, the Norwegian Consumer Council filed a complaint with the Norwegian Data Protection Authority, which found that Google was in breach of GDPR. In 2020, the French competition authority fined Google 150 million euros for abusing its dominant position in the online advertising market.

It remains to be seen what action, if any, the European Union will take in response to Brave’s complaint.

Brave browser does not send data to Google by default, and one of the key features of Brave is its emphasis on user privacy. Unlike many other web browsers, Brave blocks tracking cookies and other tracking technologies by default, and it also blocks ads from third-party ad networks.

However, it’s worth noting that Brave does offer an optional feature called “Google Services” that allows users to use Google services such as Google Translate and Google Search within the browser. If a user enables this feature, some data may be sent to Google in order to use these services, but this can be turned off in the browser settings.

Additionally, Brave uses Google Safe Browsing to protect users from phishing and malware sites. This service checks URLs against a list of known dangerous sites maintained by Google, but it does not share any user-specific information with Google.

Overall, Brave’s privacy features make it one of the most privacy-focused web browsers available, and it’s a good choice for users who are concerned about their online privacy.

Why is my brave browser using google

Brave Browser is a web browser that is known for its focus on user privacy and security. It is designed to block ads and trackers, and to prevent websites from collecting your personal information without your consent.

By default, Brave Browser uses the Chromium engine, which is also used by Google Chrome. This means that some Google services, such as Google search, may be used by the browser.

However, Brave Browser also has features that allow you to further enhance your privacy and reduce your reliance on Google. For example, you can use the built-in Brave Search engine instead of Google search, and you can use extensions like Privacy Badger to block tracking cookies.

If you want to ensure that your browsing is not using Google services, you can also configure your browser settings to use non-Google search engines and disable any Google-related features.

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